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Join us to honor four extraordinary industry leaders -- Kenny Gersh, Leslie Gittess, Anna Isaacson, and Peter Land -- with the inaugural David J. Stern Leadership Award.
David Stern was the NBA commissioner from 1984 to 2014, a co-founder of UJA’s Entertainment Division, and the founder of UJA’s Sports For Youth Initiative. Each of our honorees embodies the social responsibility, excellence, and generosity that define David’s professional and philanthropic legacy.
You’ll also discover UJA’s work advocating for children from low-income communities with opportunities for sports programs, summer camp, and physical recreation.
About Sports For Youth
A UJA initiative, Sports For Youth brings the life-changing impact of participating in sports to kids of every age, athletic ability, and background throughout the five boroughs, Westchester, Long Island, and overseas. We even the playing field so that kids can participate regardless of the financial or physical challenges they might face.
Roll of Honor
Gifts of $1,000 or more to UJA's 2021 Annual Campaign will be added to our Entertainment Roll of Honor.
Kenny is responsible for driving new revenue streams and business initiatives for Major League Baseball, including overseeing business aspects of the league’s sports betting strategy, data distribution, and fantasy games; new and emerging media opportunities and digital media relationships; and minor league baseball business operations.
Previously, Kenny served as executive vice president, business, for MLB Advanced Media (MLBAM), LP, the interactive media company of Major League Baseball, responsible for MLBAM's licensing, distribution, and gaming business and all other business development activities. Prior to the spinoff of BAMTech from MLBAM and its subsequent purchase by The Walt Disney Company, Kenny was responsible for the business activities of BAMTech, which provided video distribution services for dozens of clients, including the NHL, PGA TOUR, HBO, ESPN, WWE, Sony PlayStation Vue, and CBS Sports. Kenny joined MLBAM in September 2006 from CBS Digital Media, operator of CBS's online, interactive, and wireless initiatives, where he was vice president of business development. Before that, he served as vice president and general counsel of SportsLine.com until its acquisition by CBS in December 2004.
Kenny also served as an associate with Greenberg Traurig in Miami and Skadden, Arps, Slate, Meagher & Flom in New York City. He holds a B.S. in business administration from Boston University and a J.D. from the University of Southern California Law Center.
Leslie founded Blue Sky Media NYC, a media advisory boutique firm, in 2010. Her clients have included SnappyTV (acquired by Twitter), Ubersense (acquired by Hudl), PrePlay Sports (acquired by Fanvision), FanDuel (acquired by Power Paddy Betfair), TuneIn, ThePostGame, Thuuz Sports, Kiswe, and Minute.ly. She is also a contributor/advisor at the Columbia University Start-up Lab in SoHo, where she mentors founders in a "shark-tank-like" environment.
Before founding Blue Sky Media NYC, Leslie worked for over 16 years at the NHL (12 years) and MLB (4 years) focusing on all aspects of sports media and digital rights management. Her previous positions include vice president of business development at Major League Baseball Advanced Media and vice president of TV and business affairs at the National Hockey League. Prior to her career in sports, she was an associate at the law firm Hughes Hubbard and Reed in New York City.
Leslie received a B.A. in economics from Columbia College and a J.D. from Georgetown University. While a student at Columbia, she was a captain and member of the Women's Tennis Team. Leslie is on the Columbia College Board of Visitors, a member of the Columbia College Alumni Board, an executive committee representative for the Columbia Women's Tennis Team, and a co-chair of the UJA's Sports For Youth Committee.
In her position at the NFL, Anna directs the league's community, charitable, and philanthropic endeavors, including how the NFL addresses social justice, domestic violence, sexual assault, and other critical societal issues. She also oversees the work of the NFL Foundation, a nonprofit organization dedicated to improving the lives of those touched by the game of football — from players at all levels to communities across the country.
In 2018 she led the development of Inspire Change, a new social justice campaign focused on opening access to opportunity for communities across the country. She launched My Cause My Cleats in 2016 to highlight the hundreds of philanthropic and civic-minded players in the NFL. She also spearheads the NFL’s cancer platform, Crucial Catch, as well as many of the initiatives that fall under NFL PLAY 60, the league’s effort to combat youth obesity across the nation. She developed the NFL’s unified military appreciation campaign, Salute to Service, in 2011. Anna is also responsible for developing and directing CSR activities that take place at NFL Draft, Kickoff, Pro Bowl, and the Super Bowl, and for more than a decade, she was co-chair of the NFL’s Diversity Council.
Anna earned a B.A. in history from Barnard College and now lives in Manhattan with her husband, son, and daughter.
Peter has been in his current role since joining DICK'S Sporting Goods in July 2020. He is responsible for internal and external corporate communications, including media relations; government affairs; internal, store & executive communications; crisis communications; and corporate event management. He also oversees the company’s CSR and sustainability efforts and is on the Board of the DICK’S Sporting Goods Foundation. The Foundation is focused on providing opportunities for young people in under-resourced communities to participate in sports.
Prior to joining DICK'S, Peter served as a partner at Finsbury, a consulting firm specializing in corporate reputation and crisis management. Before joining Finsbury, Peter was global head of corporate communications at AOL, and prior to that, he held senior communications positions at PepsiCo. Throughout his career, Peter also held senior leadership roles at Kraft Foods in Europe, Breeders' Cup, the NBA, and Edelman. He began his career as a reporter and editor with The Washington Post.
Peter also serves on the board of the Shirley Povich Center for Sports Journalism and is co-Chair of the UJA Sports For Youth committee.
A former president of the WNBA and senior executive of the PGA Tour, Donna is a current co-chair of UJA Sports For Youth. A board member of both private and public companies, Donna advocates for the empowerment of women and young girls through her nonprofit organization, Generation W.
Journal Ad Deadline: Friday, June 11, 2021
Ad Specs: 4.5” wide x 7.5” deep
White ads will be black & white. All other ads can be color or black & white. We accept only digital files as press-resolution PDFs. If UJA-Federation is mentioned in the ad, please note it’s spelled with a hyphen and without the article the. Ads submitted should contain a congratulatory message and not promote or advertise a business. Ads should not include crop marks or any printer’s marks.
Have questions? Contact Adrienne Imprescia at or 212.836.1345.